The Kit Kat redesign is all about one thing – reminding site visitors about all the different ways they can take a break. Whether it's learning about Kit Kat products, recipes, or crafts the message is the same – Have a break. Have a Kit Kat.

Everything from the product photography to the user interface is inspired by the product and enjoying a Kit Kat.

TEAM

Kathrin Hoffman

– Director, UX

Salvador Vélez

– Product Design

Jennifer Nash

– Content Strategy